How to add / enable Meta Description or content in Blogger?

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Meta Description or Content

Meta Description is an important tool both for Search Engine Optimization or if you want to convince the visitors which use to make related searches to your content on search engines or also being shared on Social Networks.
Meta Description is basically the small definition of your article enclosed in your given Link. As below picture will make you understand about What is meta Description.

What is Meta Content and how to enable it in Blogger
What is Meta Content

Why Meta Content is important for Search Engine Optimization (SEO) ?

Meta Content plays an important rule in SEO of your content as there are different technical and common reasons for this importance. As Meta Content contains the soul of your whole article which convinces the Searchers / Readers to have a complete visit of your platform. 

  • How search engines consider Meta Content - Technical Reason

When you describe your Meta content, Search Engines will definitely start considering it. If it is well described then search engines will start matching with the surfer's query.

    • Well described Meta Content
The content will be perfect and well described if crawlers of search engine will take easy to consider your content. It is one of the important step you have to perform while optimizing your content with respect to Search Engines. There are different rules / manners to define it while writing content with respect to Search Engines. Well described Meta Content will force Search Engines to bring it to top and increase rankings as compared to other sites.
      • Keywords in the content must relate to your Article, as Search Engines are definitely the software so it'll only search for keywords in Meta and match to your whole Article
      • Search Engine's Second priority would be the consideration of Meta Keywords with your Title of Article you want to be searched on Search Engines.
        • Meta Content must contains 1-160 characters, should not be more than this otherwise will prior other sites to give better ranking.
      • NOTE : First two points are not specified by Search engines themselves but experienced Tips by different SEO Experts and Bloggers, whereas third Step should be the implemented in anyway.

    • Why Search Engines give rankings to well described Meta Content - Common Reason

    While describing the Meta Content you should care about the Searcher's needs that what are they searching for. It is your duty to provide exact and most convince-able information which will appear below title and surfers will definitely and chose your platform to read more. More readers will chose your platform means the more times it will be clicked in the search, will be the reason to boost your website's Search rankings

    How to define Meta Description in Blogger's Homepage and Posts?

    Meta Description for homepage is the definition of your website. e.g ; what do you provide, why this platform important for visitors and bla bla. In order to enable and add Meta Description follow the below tutorial.

    1. Go To Blogger Platform and chose your Blog
    2. Go to the settings > Search Preferences > Click Edit and Chose "Yes".

    It is now enabled and your Homepage Description has been defined. And say Hurrah!! because this enabled the Post Description also which just have to define while writing a Post. It is named as Search Description and right there on right-side of New Post. Have a look on picture below.

    This Search Description text will be appeared just below the title when Surfer will search on any Search Engine.
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